About

MIBE (Music Is Before Everything) is a fresh approach to music licensing and sonic branding. MIBE contains over 90,000 custom music tracks (plus alternate versions) that span over 34 genres and 229 sub-genre’s. Each musical piece is analysed and tagged to ensure searches with lightning fast accuracy. With exclusive composers worldwide, MIBE creates content for some of the biggest advertisers, film producers, production companies and television networks in the game.

Challenges

MIBE works with advertisers, production companies, film studios, artists, musicians and networks around the world. Launching a new product on a new market is never an easy task even for heavy-weight brands. The MIBE music needed a team that could take the industry expertise of their idea and build a technology solution that resonated with Music streaming companies.

Solutions

The BuildingBlocks team worked day in and day out with the MIBE team for over months roadmapping, developing and launching an MVP solution. Our product managers & architects were hands on as the team developed / launched their MVP solution and built an offshore development team & product managers.

Results

NBA
Scored opening music at NBA Finals & Monday Night Football
NBC
Featured music at People’s Choice Awards & NBC’s Olympic Coverage
TV
Aired on ABC, CBS, NBC, FOX, ESPN, HBO, MTV, Showtime, and more
Giants
Music featured on A&E, AMC, Bravo, Discovery, E!, Nat Geo, Nickelodeon, Spike, TNT, TruTV, VH1, Vice, and more
S&US
Scripted & Unscripted Programming and extensive placements across top shows

Testimonials

BuildingBlocks Consulting is an A+ agency for both, strategic and tactical marketing solutions.

We set aggressive growth goals for the year, and it felt like we needed to bring an army of marketers to help us hit the targets. I’m so glad we hired BuildingBlocks Consulting – they run all our Paid Media, SEO & Content, and Email campaigns, and are consistently pivoting to ensure we're seeing strong ROI. They have a wealth of knowledge, are flexible and communicative.

Ryan Botwinick

Fyxt CEO

Featured case studies

Under the Spotlight

+300 ICP-matching MQLs by M6 270% increase in organic and direct leads

10x marketing leads pipeline by M3 64% search appearances increase on social

MIBE – Music Is Before Everything

Results

Testimonials

Company