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Author Archives: Balamurugan

High-Price eCommerce Launch – From Quick Sell to Educate and Convert

Hey e-commerce folks! Launching a high-ticket product? Ditch the standard excite-and-buy tactic. Let’s explore a full-funnel strategy that educates, qualifies, and nurtures your prospects all the way to purchase. Here’s how it works and why it’s a game changer for high price point items.

Posted byBalamuruganMarch 5, 2025March 31, 2025Posted inUncategorised

SaaS Marketing Strategy: Effective Tactics to Grow Faster

You’ve just closed a series of funding and are ready to take things to the next level – but where do you start? You may have tried traditional marketing methods like TV or radio ads, but they just aren’t as effective for tech startups as they are for other businesses. That’s because people who are interested […]

Posted byBalamuruganMay 31, 2024March 31, 2025Posted inUncategorised

The Future of Digital Advertising in a Cookieless World

Posted byBalamuruganAugust 30, 2024March 31, 2025Posted inUncategorised

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